Pastel colours

Make way for softness!

Colour blocks and bright colours are making way for pastel colours this spring-summer 2012. Willowgreen, raspberry, pale pink and blue: pastel colours are engulfing the women’s collection with softness and freshness! Muted colours are the way to soften our wardrobes.

Why should we wear pastels?

We have chosen pastel colours this summer, not simply because it’s the trend, but because these colours also and above all make it possible to create a multitude of looks and combinations! For a neo-romantic look, opt for an all-over pastel look, and for a more rock look, wear IKKS Ines boots. And if you’re still wearing your winter trousers, boost your look with the IKKS pink tunic.

Now it’s up to you to create your own “pastel look”!

How should pastels be worn?

If you’ve still got some flashy items in your wardrobe, don’t throw them out! They go great with pastel tones and avoid a look that is too well-behaved or too girly.

Don’t hesitate to co-ordinate sky blue jeans with an electric blue “it” bag. And as for pale pink, co-ordinate with a silver bag and shoes. For a sparkling look, wear IKKS pale pink shorts with bright red accessories!

Short rose et blouse fleurrie
jean pastel IKKS

Now you should understand why it is essential to follow the pastel trend this season. As for styles, geometric prints and cuts are all the rage. If you’re still not convinced by this pastel trend, wear a sky blue cotton shirt with white jeans for a smart sportswear look that is cooler and less girly.

denim rose pastel IKKS
Jean blanc IKKS femme